Join your Affiliate ABCs hosts Deborah Carney and Vinny O’Hare and their guest Angel Djambazov, Custom Tailored Marketing and Managing Editor for Revenews. The topic for this episode is Emerging Technologies, the affiliates that think “outside the box” and get on board with new technology will be just that much ahead of the game.

Pay per Call:
Ring Revenue
Shareasale
Commission Junction
LinkShare

Plugs phone “leak” – good for merchants where shoppers make calls
Pay per lead, more frequently pay per length of call
Affiliates get their own phone number
Good for high priced merchants

Legacy Learning Affiliate Program – up 30% with pay per call

Smart Phone Apps:
Jones Soda – Affiliate created a special iPhone app
Affiliate will need to work carefully with a merchant on something like this
Needs to be something special, not just a “go buy”.

What cool interactive thing can affiliate approach merchant with, must be interactive
Game plan proposal
Acceptance, legal agreement with merchant, needs access to merchant api, graphics that wouldn’t normally be available.

Customization merchants would be good to approach, like Zazzle

Merchants don’t have the technology or time to develop themselves.

Don’t create another “coupon app” – there are enough, Apple stops allowing duplicate or similar apps.
Don’t limit to iPhone, go into other Smart Phone platforms as well – Droid, Blackberry, etc.

Site where you can build an iPhone App

We would love it if you can leave comments about other emerging technologies, and links to resources for building phone apps.

Find us on Twitter:
Angel Djambazov
Vinny O’Hare
Deborah Carney ( a.k.a. Loxly)
Affiliate ABCs
Geekcast.fm

Thanks to Geekcast.fm for hosting our podcasts, check them out for lots of other great podcasts about affiliate marketing and marketing in general.

More here:
Affiliate ABCs #31 – Emerging Technologies Affiliates Can Harness

Join your Affiliate ABCs hosts Deborah Carney and Vinny O’Hare for a discussion about HTML sites still ranking in the wave of using CMS and blog platforms. Good old html sites still rank and convert…

Find us on Twitter:
Vinny O’Hare
Deborah Carney ( a.k.a. Loxly)
Affiliate ABCs
Geekcast.fm

Read the original:
Affiliate ABCs #29 – The Importance of HTML

Hosts Deborah Carney and Vinny O’Hare chat with webmaster Rob McFaul about his website The Drink Guy. He got the idea for the website from discussions with people at Affiliate Summit West 2010 in Las Vegas. We recorded two podcasts with Rob to assist him in getting started with his blog and getting it monetized.

Rob was inspired by several sessions at Affiliate Summit, so if you are a blogger looking to monetize, check out the Affiliate Summit website for the upcoming summit! After hearing an Affiliate ABCs podcast on Geekcast.fm about the benefits of networking at events like Affiliate Summit he decided he needed to go and see what he could learn. Listen along and learn how Rob got started, and where his site is headed.

This is part 2. Part 1 is here.

Twitter
Follow Rob on Twitter @rmcfaul

Follow Hosts Deborah Carney on Twitter @loxly, Vinny O’Hare on Twitter @vinnyohare and our show @BloggingABCs

Many thanks to the folks over at GeekCast.fm for hosting our show, be sure to head over there and listen to their other great podcasts.

Excerpt from:
Blogging ABCs #9 – Rob McFaul The Drink Guy Part 2

We have a lot going on here at Team Loxly this summer. Come meet us at Affiliate Summit East in August in NYC.

Read the original:
Welcome to Summer At Team Loxly

Affiliate Summit Pinnacle Awards “Affiliate Manager of the Year” Matt McWilliams joins Affiliate ABCs hosts Deborah Carney and Vinny O’Hare discuss how are some ways that affiliates can maximize their communication with their affiliate program managers. A lot of affiliates are shy and hesitate to talk to affiliate managers and outsourced program managers because they “aren’t big enough” or they are afraid they are interrupting the manager. In truth, lots of affiliate managers are very glad to hear from affiliates and would love to give them advise and tips about how to promote their programs.

Some highlights:

*Find out if your merchant has a dedicated affiliate manager or an OPM (Outsourced Program Manager)
*Be sure the affiliate manager/OPM is available whichever way is best for you. Good ones will be available via, phone, email, IM and forums.
*Don’t be afraid to ask for creatives, advise, tips
*If you are promoting them successfully, ask for a commission increase. If you are a promoting a competitor successfully, show them and ask for a commission increase to change some of those links for the new program.

*Advantages of using instant messaging: can drop links to each other, instant feedback for both manager and affiliate

Some links mentioned in the show:
Legacy Learning Affiliate Program Blog
ABestWeb Affiliate Marketing Forum
Legacy Learning Website
Join the Legacy Learning Affiliate Program

Find us on Twitter:
Matt McWilliams
Vinny O’Hare
Deborah Carney (a.k.a. Loxly)
Affiliate ABCs
Geekcast.fm

Read more here:
Affiliate ABCs #26 Tips About Communicating with Your Affiliate Manager

Affiliate Summit Pinnacle Awards “Affiliate Manager of the Year” Matt McWilliams joins Affiliate ABCs hosts Deborah Carney and Vinny O’Hare to talk about what affiliates should look for when evaluating a merchant to promote. One of the toughest decisions an affiliate has to make is which merchants to give the real estate on their website to. Matt, Deborah and Vinny have a candid discussion about what to look for to be sure a merchant is worth promoting and is worth “above the fold” attention (or not).

Some highlights:
*Find merchants in the networks you belong to and search by category or keywords

Take a look at the merchant from the Consumer perspective::
*First impression – would you shop there?
*Do they have “leaks” (banners to other sites, adsense, send shoppers away)?
*If there are links to other sites, do they actually track back to the affiliate program? Some merchants cross track with others.
*Easy to navigate? FAQ? Shipping information? Contact information, About Us, Whois Information matches the site About Us information?
*What is the shopping process like? Is it easy or are there roadblocks? Is there a prompt to call to complete the order? Is it secure?

Now look from the Affiliate perspective:
*Compare commissions, cookie duration, other program terms to other similar programs.
*Appropriate banners? Text links?
*Is it a site that you would promote with a datafeed? Do they have one? Is it well categorized? Is it available in 3rd party tools you may be working with?
*Send a note to the affiliate manager if there is something you would like created, see if they respond. Is there contact information?
*For Shareasale merchants: Are they on Auto Deposit?
*For any other network, what happens if the merchant’s balance with the network goes offline? Is there a way to check the merchants online/offline history?

Some links mentioned in the show:

Legacy Learning Affiliate Program Blog
ABestWeb Affiliate Marketing Forum
Legacy Learning Website
Join the Legacy Learning Affiliate Program

Find us on Twitter:
Matt McWilliams
Vinny O’Hare
Deborah Carney ( a.k.a. Loxly)
Affiliate ABCs
Geekcast.fm

Follow this link:
Affiliate ABCs #25 Evaluating Merchants for your Affiliate Site

Merchant ABCs is hosted by Deborah Carney and Vinny O’Hare of Team Loxly internet marketing. In this first episode they talk to merchants that are considering setting up an affiliate program and outline what merchants need to know before making the jump into creating an affiliate program.

Things we will be doing in future podcasts:
Case Studies
Merchant reviews

Covered in this podcast:
Setting up and starting an affiliate program.
Whether you should have an affiliate program.

What is an affiliate

Our podcasts focus on Retail, not ebooks or information products, or lead generation affiliate marketing

Something that people need

PMS – Solve a problem – Problem Make Solution
Set up your site to sell – affiliates won’t promote a site that isn’t already converting.

Get a consultant to optimize your site for conversions before you even think about about adding an affiliate program.

After your site is optimized to sell, decide if you want to have an inhouse or network affiliate tracking solution.

Affiliates get paid commission, networks get a commission and may have a monthly minimum.

Managing your program – networks don’t manage and recruit, they are just for tracking and payment. We don’t recommend adding the network services for management, they may not be in your best interests.

Some things to think about for your program Terms of Service

Network Vs Inhouse

Set up – Graphics, text links, other creatives

Affiliate Manager – Inhouse or Outsourced. Sales manager or PR person shouldn’t be the guy running the affiliate program. Outsourced Program Manager – OPM – company that manages multiple programs, short term or long term.

OPM – can find you good graphics people, help you decide on a network, introduce your program to appropriate affiliates – they are your shortcut to do things the right way.

Merchant – Affiliate – Network – OPM/Inhouse AM

Affiliate links to your site, the links track through the Network or your inhouse tracking – shopper goes to your site and completes purchase. Network takes the affiliate commission and their fee at the time of the purchase, but is invisible to the shopper.

Links to companies mentioned in the show:
Outsourced Program Managers
Shareasale
Commission Junction
Google Affiliate Network
Linkshare

Zen Cart
osCommerce

Affiliate Summit West and East

Follow us on Twitter:
Merchant ABCs @MerchantABCs
Deborah Carney @loxly
Vinny O’Hare @vinnyohare

Many thanks to Geekcast.fm for hosting our podcasts and many other educational and entertaining podcasts related to all things geeky

Original post:
Merchant ABCs #1 What is an Affiliate Program and How Does it Work

Affiliate ABCs episode 24 is all about networking at Affiliate Summit, focused on the ASW10 in January in Las Vegas. Hosts Deborah Carney and Vinny O’Hare are joined by Jim Kukral who is the emcee once again. From the interesting including Jim’s session on getting motivated and Deborah’s panel about mommybloggers and affiliate marketing, we highlight some of the fun and seriousness that makes up Affiliate Summit.

Be sure to listen to this podcast too, to see how people who networked made a difference to their bottom line. Affiliate Summit was one piece of that puzzle…

Meet us all at Affiliate Summit West in Las Vegas – here’s a coupon for $100 off any pass.
Parties at Affiliate Summit

A little more about Jim:
A graduate of The University of Akron with a BA in Public Relations and a minor in Sales & Marketing, Jim has spent time working for publicly traded firms and small businesses alike. Jim’s work and experience in the Internet marketing industry has branded him as a leading thinker and thought-leader in the community.

Follow us all on twitter:
AffiliateSummit
Jim Kukral
Deborah Carney (a.k.a. Loxly)
Vinny O’Hare
AffiliateABCs

Many thanks to Geekcast.fm for hosting our podcasts and many other educational and entertaining podcasts related to all things geeky

Go here to see the original:
Affiliate ABCs #24 Affiliate Summit – Why You Should Be There

Affiliate ABCs episode 23 is another in our series of “Back in the Day” profiles of an internet and affliate marketing pioneer. Hosts Deborah Carney and Vinny O’Hare are joined by Jim Kukral who started his journey online back in 1995. We talk about Jim’s transition from web designer to affiliate marketer to coach and consultant, with a lot of laughs along the way…

We dug up a couple of Jim’s first sites using the Wayback Machine:
iQuit.com (which he eventually sold)
AffiliateMakeover.com

We also talked about how we all got help with affiliate marketing along the way from ABestWeb Affiliate Marketing forum and how networking helps all of us.

Meet us all at Affiliate Summit West in Las Vegas – here’s a coupon for $100 off any pass.

A little more about Jim:
A graduate of The University of Akron with a BA in Public Relations and a minor in Sales & Marketing, Jim has spent time working for publicly traded firms and small businesses alike. Jim’s work and experience in the Internet marketing industry has branded him as a leading thinker and thought-leader in the community.

Follow us all on twitter:
Jim Kukral
Deborah Carney (a.k.a. Loxly)
Vinny O’Hare
AffiliateABCs

Many thanks to Geekcast.fm for hosting our podcasts and many other educational and entertaining podcasts related to all things geeky

View original post here:
Affiliate ABCs #23 Back in the Day with Jim Kukral

Affiliate ABCs hosts Deborah Carney and Vinny O’Hare explain how a stupid post on Twitter found a niche affiliate market by accident. We break down and find a niche after Vinny was slapped on Twitter by a few women after he made a remark about breast feeding.

Things we covered are:
Finding products for the breastfeeding niche.
Finding topics for the site and how he would go about making an affiliate site for the niche.
Using the hashtag on Tweetdeck for finding niches.
Using adwords account to find if there is an interest for a site.
Searching for a domain for the topic.
Developing content based on the adwords keywords search

Twitter links and more:
@clairelouise2
Claire’s Blog
@RadicaLactivist
@kitchenwitch
@Morgaine_LaFay

Follow your hosts on twitter:
@loxly
@vinnyohare
@affiliateabcs
@GeekCast

As always, big thanks to GeekCast for hosting the Affiliate ABCs podcasts.

Read more:
Affiliate ABCs #21 Slapped on Twitter Leads to a Niche